I am part of an online community of Artisans and Artist on an eCommerce site called Zibbet. We affectionately call ourselves Zibbeters. We love to hang out in the Hub, that's what the place of meeting is called and where all the forum threads and groups can be found. Some of the groups extend to Facebook (I'll share the links in list format below). There are many Pinterest groups as well, the main group is here.
We are all entrepreneurs whether our businesses are our primary source of income, our secondary source of income or just a hobby--entrepreneurs we are and we want our businesses to result in sales. The unique and special feature about the Zibbet Community is how willing and genuine we are about seeing each other excel and this extends to the Admins. The Founder, Jonathon Peacock, and Co-Founder, Andrew Gray , can be seen in the Community every week answering questions and queries in the humblest of manners and with great detail--they are very good at boosting morale, keeping an atmosphere of respect for all and encourage free speech (as long as it does not cause a cycle of negativity and is not abusive to other community members and the entire site, because such behavior can cause a loss of revenue to shopkeepers). In short the Zibbet Community is full of helpful shopkeepers who take pride in offering quality products and excellent customer care, of courseZibbet is a great source for buying and selling Handmade, Fine Art, Vintage and Supplies.
There is one forum thread in particular that sparked the idea to write this blog post. The discussion thread was started by a fellow Zibbeter, Anne Arthur. The thread was titled, Another discussion based on "Do you know your target market?". I found this thread at an interesting time because I had just finished participating in a week long Webinar series from the company, Flourish and Thrive Academy, with Tracy and Robin. Tracy and Robin teach up coming and seasoned jewelry designers steps to rapidly grow their jewelry businesses and brands. However, many of their advice would benefit other types of businesses.
One of their biggest tip was, find your "Dream Client", it is important to know who would buy your work. When you know who your "Dream Clients" are then marketing your products becomes easier and leads to profit. Flourish and Thrive Academy teach you how-- Tracy was amazing at defining her "Dream Client" in exceptional detail. I posted my shop link in hopes of getting feedback and a sense of who my "Dream Client" would be. This was the feedback I received,
"I like you stuff. a lot of looks like it is geared to wearing to work. Much of it looks like grown up jewelry, but with a crafty edge. Like smaller earrings, slighter small necklaces.
Susan, also submitted her shop for feedback here on page number 6. I tried my best to submit feedback to her shop as well.
And there you have it, theZibbet Community is a place to Connect, Learn, and Laugh.
Thanks for reading, I think this is the longest post I have written. Thank you to Anne Arthur who started the discussion, Another discussion based on "Do you know your target market?".
Make it happen, make today better than yesterday.
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